Advertising
Inside Advertising
Strong start fades as ITV suffers World Cup hangover
Thursday, 12 May 2011
ITV warned that its advertising revenues are set to fall a year on from the football World Cup yesterday, but said that further progress had been made with its five-year overhaul plan.
Most complaints for 'kicking cat' ad
Thursday, 12 May 2011
An advert in which a cat was kicked across a football pitch by blind players attracted the most complaints in 2010, according to the Advertising Standards Authority.
Claire Beale on Advertising: Sharkey tells publishers to learn from music world
Monday, 9 May 2011
When the cream of Britain's magazine publishing houses met for their annual pow-wow in Westminster last week, an ex-punk rocker from Londonderry was not an obvious pick to lead the debate.
WPP's Sorrell says he is 'optimistic'
Friday, 29 April 2011
Sir Martin Sorrell, chief executive of advertising giant WPP said he was "cautiously optimistic" over the group's prospects for the year.
Surfers Against Sewage: Warning for our beaches
Thursday, 28 April 2011
Ian Burrell: Campaign group claims that Britain’s beaches are being damaged by marine litter and the discharge of effluent into the ocean.
Budget airlines have 'misleading' ads pulled
Wednesday, 27 April 2011
EasyJet and Ryanair have been criticised by an advertising watchdog for "misleading" holidaymakers in the latest battle of the budget airlines.
Why M&S has got its knickers in a twist with Ann Summers
Thursday, 21 April 2011
James Thompson: Marks & Spencer has forced Ann Summers to pull its saucy 'Your S&M' promotion from its shop windows and website after claiming it parodied M&S's marketing.
Danny Rogers on PR: Beige leaves all the colour for Borkowski
Monday, 18 April 2011
Mark Borkowski is a brilliant self-publicist.
Claire Beale on Advertising: The over-50s are a £200bn market we are not reaching
Monday, 11 April 2011
Go back a couple of generations and reaching your half century was a time to slip into something beige and elasticated and wait for the thud of your first Saga catalogue on your doormat.
Danny Rogers on PR: BBC bosses wield the axe on comms team
Monday, 4 April 2011
The BBC’s communications team is the latest part of the corporation to feel the scythe of cost-cutting.
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