MeasureCast Streaming Audience Measurement Service
Patent-pending technology drives the MeasureCast Streaming Audience Measurement Service™. Tailored for streaming media, MeasureCast gives Internet broadcasters the audience size and demographic data they need to effectively sell and evaluate streaming advertising.

MeasureCast employs Active Event Monitoring™, a unique server-side technology, to record the exact number of streams requested from an Internet broadcaster's streaming server. Accurate, secure reports are available to customers within 24 hours of a webcast. MeasureCast supports Microsoft Windows Media Technologies and RealNetworks RealSystem Servers.

Next-day on-line reports give our customers detailed audience demographics. They are easy to use, and instantly accessible with any browser. MeasureCast supports Microsoft Windows Media and RealNetworks' RealPlayer.

For more detailed information on our service, please review our whitepapers.

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