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Made in Germany

Family Business

Even in modern business life it is hard to imagine the economy without them. Ninety-five percent of firms are run as family businesses. Some of them have been successful for decades - even centuries.

MADE IN GERMANY tells the story of the country's family enterprises, their business concepts, their struggle for markets, their regional roots, their unique executive style and the relationship between management and staff.

Family businesses are the backbone of the German economy. They account for 41% of German companies' sales and for 57% of all jobs in the country. Between 2003 and 2005 the 500 largest family-run firms increased their staff by 10% to 2.2 million employees in Germany, compared to a three percent reduction for the country's entire economy. That makes family businesses the German job motor.