Checkout by Amazon is a complete checkout and payments service for e-commerce retailers. Offer Checkout by Amazon to enable millions of Amazon customers to use shipping addresses and payment information in their Amazon.com accounts to buy on your e-commerce or mobile website. Customers complete purchases quickly and conveniently, without ever leaving your website.
Conversion: Improve conversion by enabling millions of Amazon customers to checkout using the information stored in their Amazon.com accounts without ever leaving your website.
New customers: Offer Checkout by Amazon as a checkout option to gain new, valuable customers. Individual sellers such as Geeks.com and Comp-U-Plus report that Checkout by Amazon enables them to attract new customers to buy on their websites. See all seller testimonials
Reduced chargebacks: Get full protection from fraud-related chargebacks for any transaction that satisfies our payments protection policy. Our proven fraud detection capabilities, chargeback controls, and risk management processes help reduce your bad debt.
Fully integrated checkout experience: Offer a checkout option that can be fully-integrated into your existing checkout flow. Have greater control on how you implement Checkout by Amazon to provide your customers a seamless checkout experience that is consistent with your brand. See customer experience options
Easy to implement: Integrate easily with Checkout by Amazon using cut-and-paste, configurable JavaScript code.
Complete e-commerce checkout and payment solution: Manage your orders using tools to handle shipping charges, sales tax, promotions, and post-sale activities including refunds, cancellations, and chargebacks.
Benefits for Your Customers
Fast & convenient checkout: Millions of Amazon customers can complete purchases without having to re-enter their shipping or payment information. With Checkout by Amazon, customers stay on your website throughout the purchase experience.
Trusted & secure: Your customers can transact on your website without sharing their financial information. In addition, customers will feel more confident buying from your website knowing that they have the same protection under the Amazon A-to-z Guarantee they have when they shop on Amazon.com.
Familiar: You can provide your customers the familiar checkout experience they enjoy at Amazon.com on your website, including PayPhrase and the Amazon A-to-z Guarantee.
Unique features to Optimize Your Business
Flexible implementation options: Checkout by Amazon provides two implementation options, Standard Checkout and Inline Checkout, that make it easy for you to add Checkout by Amazon to your website in the way that fits best with your brand. See customer experience options
Amazon PayPhrase:Amazon PayPhrase is an easy-to-remember shortcut to shipping and payment information stored in Amazon.com customer accounts. When using the Standard Checkout flow, customers can use their Amazon PayPhrase shortcuts to complete purchases quickly and easily.
Gifting to multiple addresses: Checkout by Amazon enables your customers to ship items in a single order to multiple addresses, a great feature for buyers shopping for gifts for friends and family on your website.
Checkout by Amazon Mobile:Checkout by Amazon Mobile provides your customers a mobile-optimized checkout experience on your mobile website or application. It includes features like 1-Click and Amazon PayPhrase, enabling your customers to complete purchases quickly and easily from mobile devices.
Works with Amazon WebStore: Checkout by Amazon is built into Amazon WebStore as a checkout option. Amazon WebStore is a complete product for building, managing, and operating a multichannel e-commerce business. If you already use Amazon WebStore for your business, you can easily add Checkout by Amazon to your store. Learn more about how Checkout by Amazon works with Amazon WebStore
Works seamlessly with Fulfillment by Amazon: Checkout by Amazon works seamlessly with Fulfillment by Amazon (FBA) and enables you to offer your customers a better customer experience from checkout to fulfillment.*
Shopping cart: Checkout by Amazon includes an optional shopping cart solution, making it easy for you to begin accepting Amazon Payments. Your customers can easily add, view, and edit items in the Checkout by Amazon Shopping Cart, and then complete purchases using the information stored in their Amazon.com accounts.
Tools to Manage Your Business
Shipping rates and sales tax: Easily configure shipping and sales tax rates and calculate charges in real-time as customers checkout.
Promotions: Set up customized promotions for redemption by your customers.
Order management: View, edit, settle, and cancel orders, search orders by date, download orders in a text file, and print shipping labels and packing slips.
Customizable checkout experience: Customize Checkout by Amazon to match the look and feel of your website. See customer experience options
Testimonials
"Other World Computing customers embraced Amazon Payments very quickly. Nearly 15% of orders processed during the first two months of being live were made using Amazon Payments. The average order value for customers using Amazon Payments has been 17% greater than other available 'alternative' payment options on Macsales.com. Over 63% of Other World Computing customers that use Amazon Payments are first time customers."*
"Checkout by Amazon is a great service because so many online shoppers already have an Amazon.com account. Checkout by Amazon really helps eliminate friction in the buying process, resulting in an increase in conversion rates."*
"Checkout by Amazon has helped Comp-U-Plus attract new customers and grow sales. 78% of customers transacting through Checkout by Amazon are new customers for our business, and our average order through Checkout by Amazon is 17% higher than our overall average."*
"Geeks.com is very excited to offer Checkout by Amazon. We know our customers need choices when making payments and Amazon Payments gives them peace of mind that their information is secure. Within a few weeks of launch, Checkout by Amazon accounted for over 10% of transactions on our site – over 90% of these were orders from new customers."*
"Amazon Payments has simplified our checkout process, resulting in an improved customer experience and higher conversions. Since launching Checkout by Amazon as our exclusive checkout option, average order value has increased. The ability to offer a familiar experience to a new shopper is a welcomed addition to the Electronics-Expo.com website."*
"Checkout by Amazon is already outperforming other payment brands by bringing in net new customers and higher value orders. The implementation through CardinalCommerce was easy, and we consider the launch of Checkout by Amazon to be an immediate success."*
"Checkout by Amazon has become our most popular option after standard checkout, gaining an 80% share of transactions among customers choosing an alternative checkout method. These customers are more committed purchasers- our return and exchange rate for customers using Checkout by Amazon is three times lower than the rate we see for our standard checkout."*
"Adding Checkout by Amazon has been a win for JacobTime.com - this checkout method accounts for over 20% of our orders, and our overall site conversion rate has increased."*
Choose from two checkout experiences, Standard or Inline. Both options allow your customers to complete purchases without leaving your website.
Standard Checkout
Customers review all order details, including promotions, shipping costs and tax, in a single co-branded pop-up and complete the order in a single click. See how it works
Inline Checkout
Inline Checkout integrates Checkout by Amazon functionality seamlessly within your website. When customers select Checkout by Amazon, they access the shipping addresses and payment methods stored in their Amazon.com accounts directly within your existing checkout flow. See how it works
Amazon PayPhrase
Amazon PayPhrase is an even easier way to buy online just by using an easy-to-remember phrase and 4-digit PIN. It is available with Checkout by Amazon as part of the Standard Checkout option. Customers pay using a PayPhrase and preview and complete their purchase instantly, all without leaving your website.
Pricing
There are no start-up charges, monthly charges, hidden fees, or long-term contracts. Fees are assessed on a per-transaction basis and vary depending on the transaction amount. They are based on a percentage of the transaction amount plus a per transaction fee.
Volume discounts on processing fees are provided as shown below.
Three month average
% of Transaction
Per transaction fee
$100,000 and up
1.90%
$0.30
$10,000 - $100,000
2.20%
$0.30
$3,000 - $10,000
2.50%
$0.30
< $3,000
2.90%
$0.30
For transactions less than $10
5.0% + $0.05 for all transactions
To apply for volume discounts contact us. Discount levels for an account will be based on the total average transaction payment volume for the three months preceding the application date.
Getting Started
See how Checkout by Amazon works for you, explore integration options and, review top FAQs for more information. Get started by signing up.
To sign up you will need to have:
Your business name, contact information, and credit card
Follow a few quick and easy instructions to set up your Amazon Payments Seller account. Complete your settings such as your customer-facing information, shipping and tax rates.
Place Amazon Payments buttons on your website
Integrate Amazon Payments with your website. Communicate to your customers that you now accept Amazon Payments using marketing tools. Once you have successfully integrated, tens of millions of Amazon customers can use information in their Amazon account to complete purchases on your website without re-entering information.
Customers place orders by clicking Amazon Payments buttons
By clicking on Amazon Checkout buttons placed on your website, customers place orders and experience the familiar checkout experience they enjoy at Amazon.com
You ship products to customers
Amazon Payments notifies you by email when an order has been placed. You simply pack and ship your item to the customer (unless you let Fulfillment by Amazon do the work).
Amazon Payments transfers payments to you
Amazon Payments deposits payments received from your customers into your bank account, and sends you an email notifying you that your payment has been sent.
Have questions about how Checkout by Amazon can grow your business? Contact Us and our sales and business development teams will follow up with you shortly.
The Resource Center is a comprehensive directory of all the tools available to help you use Checkout by Amazon. It contains links to all Guides, FAQs, forums, and the Checkout by Amazon Sandbox to help you get started quickly!
Checkout by Amazon is currently available only for sellers in the United States. Sellers can ship to the following foreign countries Australia, Belgium, Brazil, Canada, Denmark, Finland, France, Germany, Great Britain, Hong Kong, Iceland, Ireland, Italy, Japan, Republic of Korea, Mexico, Netherlands, New Zealand, Northern Ireland, Norway, Portugal, Scotland, South Africa, Spain, Sweden, Switzerland, the United Kingdom, and the United States. (Note: U.S. protectorates, including Puerto Rico, U.S. Virgin Islands, Guam, American Samoa, APO/FPO, and so on, are also supported by Amazon Payments.)
Yes. Checkout by Amazon uses information that buyers have stored in their Amazon.com accounts. We provide a way for buyers to create an account during checkout if they don't already have one.
The following payment methods are accepted by Checkout by Amazon: Visa, MasterCard, Discover, American Express, JCB, or Diner's Club credit cards. All credit cards used for payment must have a U.S. billing address.
What can I sell with Checkout by Amazon?
