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'PlayStation winning is best for industry' - Sony

Our brand is "worldwide", competition isn't, says SCEA's Jack Tretton
PlayStation 'winning' this current generation of consoles would be the best result for the games industry.

That's according to Sony Computer Entertainment America boss, Jack Tretton who, speaking to Forbes, delivered the kind of PR modesty we used to hear from Ken Kutaragi.

"In an industry that's certainly had its challenges this year, we like to say that the environment where PlayStation wins is best for this industry," he said.

That's because, says Tretton, "we have a brand that can play on a worldwide basis, young and old, male and female, where our competition tends to be relegated to either select regions or to select consumer audiences."

The SCEA boss said Sony is more profit driven than Microsoft in the short-term, suggesting that the Xbox maker "can afford to be more patient" when it comes to making its money back.

That said, the PS3 has enjoyed "skyrocketing sales" since its price cut last month, says Tretton.

"We don't have unlimited money, we cater to a more mass market audience. I think we're willing to take a little bit more risk than a competitor like Nintendo is and ultimately we deliver to the masses on a worldwide basis and that's what we've done for the last 15 years," he said.

Talk amongst yourselves below.

computerandvideogames.com
// Interactive
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'PlayStation winning is best for industry' - Sony
Title says it all I think. Although I do think Sony take more risks than the MS (on games and their console), and support developers better. Don't really mind who wins as long as I get games I like on my console of choice.
wrightandrewjame on 6 Oct '09
"we have a brand that can play on a worldwide basis, young and old, male and female, where our competition tends to be relegated to either select regions or to select consumer audiences."

So if i had that quote and you had to take a guess on what company said it, who would you think?

Andswer: Could have been any of the big three out there.
nottsville on 6 Oct '09
Laughing I dont think i can take Sony seriously while theyre still in last place. Dont give up! Laughing
gazza_be on 6 Oct '09
So it is a War then Wink ?

At least we can all agree that Sony execs are just as bad the others no matter what some may want you to think.

Personally, I would like everyone to win (Sony, MS & Nintendo) then the Fanboys wouldnt have a War to fight over Very Happy .
StonecoldMC on 6 Oct '09
Sure it is Sony! then again i have a feeling that if you asked the same question to the competition they'd say the same thing.
WHERESMYMONKEY on 6 Oct '09
I personally think that he is talking out of his wind instrument, but there you go.

Either way, I predict a thread massacre of epic proportions...

DON YOUR HELMETS SOLDIERS!
Mark240473 on 6 Oct '09
News just in! Company thinks own product better than competitors! World in shock!

Oh wait...
Dajmin on 6 Oct '09
Is he actually suggesting that Nintendo and MS just back down for the good of the industry Rolling Eyes
altitude2k on 6 Oct '09
"we have a brand that can play on a worldwide basis, young and old, male and female, where our competition tends to be relegated to either select regions or to select consumer audiences."

So if i had that quote and you had to take a guess on what company said it, who would you think?

Andswer: Could have been any of the big three out there.

Spot on.
Black Mantis on 6 Oct '09
Yes Microsoft and Nintendo, throw down your sheilds and bend over.....

Rolling Eyes
Ragon on 6 Oct '09
Thanks mark i almost forgot. *Don's mario cap*
WHERESMYMONKEY on 6 Oct '09
What a complete and utter pile of s**te, Tretton!

You're in last place this gen. because you took gamers loyalty for granted with an overpriced machine that was never going to appeal to the masses at its price-point.

What's best for the industry is competition, not Sony dominance, otherwise that much delayed recent price-drop would never have happened, so give it a rest you tosser!!
Tonyb on 6 Oct '09
"we have a brand that can play on a worldwide basis, young and old, male and female"

That sounds more like Nintendo with the Wii and DS to me.

"I think we're willing to take a little bit more risk than a competitor like Nintendo"

Sure you are Sony, simply upgrading the hardware of your previous console was such a massive, unprecedented risk, that's never been seen before. Oh wait, how silly of me, that's what happens all the time...
milky_joe on 6 Oct '09
What a complete and utter pile of s**te, Tretton!

You're in last place this gen. because you took gamers loyalty for granted with an overpriced machine that was never going to appeal to the masses at its price-point.

What's best for the industry is competition, not Sony dominance, otherwise that much delayed recent price-drop would never have happened, so give it a rest you tosser!!

The Ballad of Gay Tonyb? Laughing
PS3_fannyboy on 6 Oct '09
Ps3 isn't in last place. The Xbox 360 is in last place. The Ps3 has sold more than the xbox 360 at the same time in its life span. Of course If you take a snap shot at this exact moment on overall sales the ps2 is clearly winning. If we take a look at sales since release then the wii is walking home. Even if we look at at Ps3 vs xbox 360 at this exact moment the Ps3 is not very far behind and is catching up at an increasing rate. After xmas the Ps3 will be second, either way you look at it. Sorry Xbox fans but i'm not making this up, its fact.
theholyone on 6 Oct '09
It's true, Sony do like to take risks.

Can you imagine anyone else taking a risk like releasing a console and then forgetting to release any decent games for it?

Laughing
flenser_ on 6 Oct '09
Ps3 isn't in last place. The Xbox 360 is in last place. The Ps3 has sold more than the xbox 360 at the same time in its life span. Of course If you take a snap shot at this exact moment on overall sales the ps2 is clearly winning. If we take a look at sales since release then the wii is walking home. Even if we look at at Ps3 vs xbox 360 at this exact moment the Ps3 is not very far behind and is catching up at an increasing rate. After xmas the Ps3 will be second, either way you look at it. Sorry Xbox fans but i'm not making this up, its fact.

Does that fact stop me liking my 360? Nope. There's no need for you to be sorry.
altitude2k on 6 Oct '09
That's the kind of narcisistic crap I would expect from a Sony rep, or indeed any rep (whoever said 'this could be anyone of the big three... Couldn't have put it better myself).

@ theholyone... Erm, little logic there pal. Xbox has sold more than PS3. Whether it's within life spans, same time, the far flung future, Xbox has a larger installed userbase than the PS3 at this time. You can't argue that with 'oh but if they had another year they would be teh best'. Doesn't wash.

Also, fair play to everyone, from the Sony and Big M die hards to the unbiased souls like myself for not turning this thread into a 'mine is better than yours' drivel fest, and instead pointing out that only a total cretin would make a statement like 'my company winning is best for everyone' like it was some sort of revelation.

Props to CVG for throwing the bait though Smile
FlimFlam on 6 Oct '09
That's the kind of narcisistic crap I would expect from a Sony rep, or indeed any rep (whoever said 'this could be anyone of the big three... Couldn't have put it better myself).

@ theholyone... Erm, little logic there pal. Xbox has sold more than PS3. Whether it's within life spans, same time, the far flung future, Xbox has a larger installed userbase than the PS3 at this time. You can't argue that with 'oh but if they had another year they would be teh best'. Doesn't wash.

Also, fair play to everyone, from the Sony and Big M die hards to the unbiased souls like myself for not turning this thread into a 'mine is better than yours' drivel fest, and instead pointing out that only a total cretin would make a statement like 'my company winning is best for everyone' like it was some sort of revelation.

Props to CVG for throwing the bait though Smile
FlimFlam on 6 Oct '09
Ochh, never would of heard a comment like that from Sony pre PS3. Sounds like an acknowlegdement of being trounced by Nintendo and Wii on a global market. Maybe they're starting to feel the pain of the PlayStation brand being 3rd place.
starsail on 6 Oct '09
Ochh, never would of heard a comment like that from Sony pre PS3. Sounds like an acknowlegdement of being trounced by "Nintendo and Wii" on a global market. Maybe they're starting to feel the pain of the PlayStation brand being 3rd place.

Sorry ... "Nintendo and Microsoft"
starsail on 6 Oct '09
It's true, Sony do like to take risks.

Can you imagine anyone else taking a risk like releasing a console and then forgetting to release any decent games for it?

Laughing

Damn you for making me laugh at an anti-Sony joke! Mad
PS3_fannyboy on 6 Oct '09
I personally think that he is talking out of his wind instrument, but there you go.

You think he's talking out of his didgeridoo Question
flash501 on 6 Oct '09
Ha.He just seems to be describing his competition more than his actual company.
quintus on 6 Oct '09
I think we're willing to take a little bit more risk than a competitor like Nintendo is

What?

Regardless of how we feel about the Wii, you have to admit that Nintendo took a HUGE risk.

If targeting the housewife/grandma demographic had failed, Nintendo would of been forced to compete against MS and Sony with a machine with a quarter of the power of a PS3/360.
Matriculated on 6 Oct '09
Ps3 isn't in last place. The Xbox 360 is in last place. The Ps3 has sold more than the xbox 360 at the same time in its life span. Of course If you take a snap shot at this exact moment on overall sales the ps2 is clearly winning. If we take a look at sales since release then the wii is walking home. Even if we look at at Ps3 vs xbox 360 at this exact moment the Ps3 is not very far behind and is catching up at an increasing rate. After xmas the Ps3 will be second, either way you look at it. Sorry Xbox fans but i'm not making this up, its fact.

I was, as you are more than aware talking about the 3 machines this gen. so the PS2 nonsense is exactly that, nonsense!

Potential/projected sales of the PS3 for the next 2,3 or 4 years do not mean "jack" as they are exactly that, projections, not actual revenue/boxes shifted, so still in last place.

Will the PS3 catch the Wii this gen?...nope!

Will the PS3 catch the 360 this gen?...nope again!!

Will Sony's arrogance and need for Blu-Ray to be a hit cost them this gen?...definitely!!!
Tonyb on 6 Oct '09
It's true, Sony do like to take risks.

Can you imagine anyone else taking a risk like releasing a console and then forgetting to release any decent games for it?

Laughing

True, that risk being offering more variety from the off as well as offering Bul-Ray sized games (a risk in its self.)

You right about the lack of decent games to, all it has is:

Grand Turismo 5 Pro
Metal Gear Solid 4
Resistance 1 and 2
MotorStorm and Pacific Rift
Wipeout HD and Fury
Ratchet and Clank
Uncharted 1 and 2
Valkrie Chron
White Knight (import)
Heavenly Sword
D. Souls (import)
Warhawk
Infamous
Killzone 2
Little Big Planet


rubbish, but xbox has:

halo
gears
forza
L4D
crackdown
mass effect
fable

and umm ... ?
starsail on 6 Oct '09
It's true, Sony do like to take risks.

Can you imagine anyone else taking a risk like releasing a console and then forgetting to release any decent games for it?

Laughing

True, that risk being offering more variety from the off as well as offering Bul-Ray sized games (a risk in its self.)

You right about the lack of decent games to, all it has is:

Grand Turismo 5 Pro
Metal Gear Solid 4
Resistance 1 and 2
MotorStorm and Pacific Rift
Wipeout HD and Fury
Ratchet and Clank
Uncharted 1 and 2
Valkrie Chron
White Knight (import)
Heavenly Sword
D. Souls (import)
Warhawk
Infamous
Killzone 2
Little Big Planet


rubbish, but xbox has:

halo
gears
forza
L4D
crackdown
mass effect
fable

and umm ... ?

FFS he was only joking! I guess someone had to turn this thread bad Rolling Eyes
altitude2k on 6 Oct '09
Please somebody post this on 'N4G' site the comments would be f@cking hilarious Razz

There would be the usual Morganfell,darkrider666 classic comments :}

I dont hate sony by the way I have a ps3 along with the 360 , I just hate 'we are the best' fanboy crap
condemmedman on 6 Oct '09
Please lets keep this normal Very Happy
no nasties ArrowEvil or Very Mad
condemmedman on 6 Oct '09
the fact that Sony think they can 'win' is exactly why i wont be rushing out to buy a pas3 anytime soon.

and taking more risks than Nintendo is a laughable comment, Sony are still using the same basic controller as they have for over 10 years.

Its insulting that he tries to make out like Sony are this tiny little company going up against giants. between music, movies, phones, tvs and all the countless other things that have 'Sony' written all over them, its obvious their budget is in the same league as Microsoft.

They're just fumbling because they've finally woken up to the fact that they have to put in some hard work, rather than just letting the brand make them money.

these idiots cant even come up with a name for their new controller without it being a big deal. grow the f**k up.
Obscure_Metaphor on 6 Oct '09
oooooohhh It's list time again. Seriously starsail it proves jack considering you've intentionally made the 360 list half the sizw of the sony one and you and i know its just not true.

there is just as many exclusives on the 360 as the PS3.

The whole bluray size games comment was brilliant. Last time i checked it hasn't taken me anymore time to complete a PS3 game as it has a 360 or wii one. in fact i think i sank more time recently battling my way through muramasa than it did to finish uncharted, and heavenly sword was damn short too.
WHERESMYMONKEY on 6 Oct '09
Wow, i've never heard of so much PR bulls**t in all my life.

Who is this guy trying to kid...
Zero_Cool on 6 Oct '09
AHHHH GROW THE f**k UP STARSAIL, your so called great list is pish, half the games uve listed for ps3 are utter pap (heavenly sword and warhawk among others) Laughing
dorian2011 on 6 Oct '09
That's the funniest thing I've heard all year! I would say its the worst thing for the games industry....bland games for the most part, PSN is rubbish and you have to put up with s**tty installs to 'accomodate' blu rays apalling read times! My PS3 is sat gathering dust waiting for its 'potential' to be unleashed and only ever gets used for the odd blu ray movie and occasional GT5 Prologue race.....my 360 on the other hand gets plenty of use, even if just to check out whats new on XBL, Sony really have missed the boat this gen, you can't knock the hardware but as a games console it has a long way to go.
Dave_25 on 6 Oct '09
Ps3 isn't in last place. The Xbox 360 is in last place. The Ps3 has sold more than the xbox 360 at the same time in its life span.

Congratulations. The most stupid comparison in all fanboydom.

It's classics like that that make all this fanboy business the stupid escapade that it is.

Last time i looked, figures were around 53mil for the Wii, 32mil for the 360 and 24mil for the PS3.
nottsville on 6 Oct '09
haha this reminds of me of M$'s E3 rant "I Think We Won!" Who cares you 2 companys keep on fighting it out because its us the gameplayers who win!
bunneyo on 6 Oct '09
"we have a brand that can play on a worldwide basis, young and old, male and female, where our competition tends to be relegated to either select regions or to select consumer audiences."

So if i had that quote and you had to take a guess on what company said it, who would you think?

Andswer: Could have been any of the big three out there.

Nintendo would have been my first guess, with MS 2nd and Sony last.
ted1138 on 6 Oct '09
"we have a brand that can play on a worldwide basis, young and old, male and female, where our competition tends to be relegated to either select regions or to select consumer audiences."

So if i had that quote and you had to take a guess on what company said it, who would you think?

Andswer: Could have been any of the big three out there.

But from day one Sony have made games (first party) for mature audiences and casual gamers alike unlike both M$ and Nintendo.

Go on the PSN and you'll find half a dozen Eyetoy games for download none of them costing more than �£4.
Singstar has been expanded upon and even allows older ps2 editions to be played on the PS3 with the newer interface intact. Heck you don't even need a pad to play Singstar, it's controllable using the microphone, how casual can you get.

Flower, Fat Princess, LBP, all favour innovation over sales.
starvinbull on 6 Oct '09
well if you think abt it kind of makes sense. it has to be either this or the 360 for sure. if the wii sells tht much more over the long run what do you think it going to happen to hardware and software dev in the future? we'll get gay ass party games in rudimentary resolutions for years to come.

If 360 sells the most then it may be bad as MS will prob still make faulty hardware and charge for online play but if sony win they may make a new console tht launches at 1000 bucks or smthg.

I think the best thing tht can happen is tht they both sell roughly the same with only a few million units difference.
Sleepaphobic on 6 Oct '09
Well I needed a laugh after today and this headline and the comments after it have done the trick. Laughing
lonewolf2002 on 6 Oct '09
It's true, Sony do like to take risks.

Can you imagine anyone else taking a risk like releasing a console and then forgetting to release any decent games for it?

Laughing

True, that risk being offering more variety from the off as well as offering Bul-Ray sized games (a risk in its self.)

You right about the lack of decent games to, all it has is:

Grand Turismo 5 Pro
Metal Gear Solid 4
Resistance 1 and 2
MotorStorm and Pacific Rift
Wipeout HD and Fury
Ratchet and Clank
Uncharted 1 and 2
Valkrie Chron
White Knight (import)
Heavenly Sword
D. Souls (import)
Warhawk
Infamous
Killzone 2
Little Big Planet


rubbish, but xbox has:

halo
gears
forza
L4D
crackdown
mass effect
fable

and umm ... ?

FFS he was only joking! I guess someone had to turn this thread bad Rolling Eyes

Have you not met starsail before? Apparently, the PS3 is his mother, and he doesn't take kindly to ANY slight against his mother.

The big wuss.

Alternatively, he's a highly strung moron, who's toys fly out of his pram when someone dares to make a slight against his chosen piece of technology.

I wonder if he reacts the same if someone were to slag off his fridge.
_Marty_ on 6 Oct '09
theholyone wrote:
Ps3 isn't in last place. The Xbox 360 is in last place. The Ps3 has sold more than the xbox 360 at the same time in its life span. Of course If you take a snap shot at this exact moment on overall sales the ps2 is clearly winning. If we take a look at sales since release then the wii is walking home. Even if we look at at Ps3 vs xbox 360 at this exact moment the Ps3 is not very far behind and is catching up at an increasing rate. After xmas the Ps3 will be second, either way you look at it. Sorry Xbox fans but i'm not making this up, its fact.

tony b wrote
I was, as you are more than aware talking about the 3 machines this gen. so the PS2 nonsense is exactly that, nonsense!

Potential/projected sales of the PS3 for the next 2,3 or 4 years do not mean "jack" as they are exactly that, projections, not actual revenue/boxes shifted, so still in last place.

Will the PS3 catch the Wii this gen?...nope!

Will the PS3 catch the 360 this gen?...nope again!!

Will Sony's arrogance and need for Blu-Ray to be a hit cost them this gen?...definitely!!!

i was gonna say the same thing, sony outsold ms for on month after the price cut in the us and europe, and now its back to normal service again, xbox ahead just, if sony want to sell more and win, then they will need to do treble what xbox does in a month for nearly 2 years to catch up and lets face, that wont happen will it?

PS3 is and was too expensive, its joypad dated, its games lack luster, its picking up now, apart from a couple of sony developed games, i cant think of anything that makes me want one, all the big multiplatform games are 360 and it has halo and gears, so im sold..
The_Hun1 on 6 Oct '09
*looks at news and comments, goes back to playing games*
Miss_Wacy on 6 Oct '09
What's this? Another ridiculous comment from a Sony suit? Just when things are looking up some wally goes and spouts this guff and forces me to disliketheir company a little bit more.

When will these companies ever learn to just shut up? Sony 'winning' this gen will just mean the PS4 will be double the launch price of the PS3. Meh! I hope that none of them win... but I think Nintendo already has Confused
MrPirtniw on 6 Oct '09
Ahahahaha! It's good to see Sony is right back to its old arrogance a mere few weeks after a successful launch. I'm hard pressed to think of any company that wouldn't like to lead in its field if the opportunity presented itself; it's pretty much a sequitur.

I do agree with the Sony fellow that MS probably can afford to play the waiting game longer then Sony in regards to profits in the console area. That said, Nintendo already appears highly likely to win this generation with the massive dominance of Wii sales.
The_KFD_Case on 6 Oct '09
"we have a brand that can play on a worldwide basis, young and old, male and female, where our competition tends to be relegated to either select regions or to select consumer audiences."

So if i had that quote and you had to take a guess on what company said it, who would you think?

Andswer: Could have been any of the big three out there.

Exactly! Laughing
The_KFD_Case on 6 Oct '09


The Ballad of Gay Tonyb? Laughing

Laughing
voodoo341 on 6 Oct '09
All of you..

SSSSSShhhhh... chiiiildren!

*pats commentators on their collectively small heads*

Stop moaning... buy all available consoles... play more games... talk less gobsh*te...

Can't do that? Work harder, earn more money - like us grown ups.

Here endeth the lesson.
subform on 6 Oct '09
I mentioned the Ps2 because it is totaly irrelavent. Same as I mentioned the wii, again totally irrelevent. All I'm saying is, you can put spin onto anything and make it your argument. The success of anything can only be assessed after it has stopped. We wont know who won until the final whistle. Slagging Sony off for blu ray is nonsense. Its their machine, they can do what they want. The public then has a choice to buy it or not. Why get upset. The ps3 has every game the xbox does bar a few exclusives and vice versa. If your happy well done, your money wasn't wasted. If your not happy tuff, you made the wrong choice. YOU being the operative word. Not Microsoft, Not Sony and not the other little fellows. Take responsibility for your own choices and respect other peoples choices. They are not wrong and neither are you. By the way I own all three so don't accuse me of being a fanboy sonny.
theholyone on 6 Oct '09
I hate getting involved in these 'discussions' but why do people (fanboys) simply REFUSE to understand that the 360 is only ahead by 6/7/8 million because it launched 1 year earlier (+ more in some regions).

It's not an excuse, or clutching at straws, or lame or anything else you wish it to be, it's simple fact...

if two cars have a race, and 1 has a lap head start - think about it - and stop taking the only figure you see as fact and look at it properly

only when you have all 3 consoles release within a reasonable time-frame can you just take that final comparison figure as it is

uh oh....here goes
anagi on 6 Oct '09
But I thought this current generation only started when the PS3 launched... Laughing
MrPirtniw on 6 Oct '09
lol - what the f**k? This guy is an idiot... Personally, it works for me if PS3 wins cos I've got one and don't want to have to cough another £200 fir a 360, but seriously...

"we have a brand that can play on a worldwide basis, young and old, male and female, where our competition tends to be relegated to either select regions or to select consumer audiences."

err... has he not heard of the Wii? It might be s**te as far as the Xbox/PS crowd go, but thats the one thats got hte market appeal.

He's just talking rubbish... christ, no wonder Sony are a laughing stock.
shadyMrPatch on 6 Oct '09
I love these stories. They bring out the best in folk.

The latest comment that caught my eye was the one from Anagi about the two cars having a race and one having a head start.

Your example doesn't really work. The one that had the head start would still be in front and would win the race, unless the other one did some catch up and overtake car number 1. We don't know if car number 2 is going to win till that happens.

Anyway, back to the article. I think as far as consoles sold goes, the Wii has well and truly won. But does that define the console that's "won"?

Playing time is a different matter - My household have all three consoles and the Wii/PS3 are the least played. We seem to buy all of our multi platformers on the 360. It's just how we do things in my household, we just prefer it as we're used to it, nothing to do with the consoles capability or lack thereof.

I don't expect there to be a clear cut winner out of the Xbox 360 or PS3. So long as people have the money to spend and continue to have their own opinions, we won't ever get one side admitting that the other side were better - even when the next generation arrives people'll just continue to support their chosen consoles little brother/sister.
JazzJ on 6 Oct '09
that's what i'm saying, it does work.

the race ends and you say "oh yes, car 1 has won" but only when you look at it you realise that it had a head start.

I guess without digging myself a massive hole, i'm just trying to say people see the figure 360 = 34m and ps3 = 27m and think that 360 is ahead and that's that, it's obviously selling better and PS3 has failed, without taking into consideration that 1 year + head start Very Happy
anagi on 6 Oct '09
I kind of think that half of the posters that posted on this, really do need to grow up -- at the guy that posted the list of games, How fagged are you, clearly you missed half of xbox 360's list, just to entertain your own mind, kid-- grow up.

And ontop, I kind of feel this is a last plea from Sony, my opinion however. Smile.

Keep rolling out the exclusives both of you, and ill continue to buy them, simples.
KMakawa on 7 Oct '09
well, the "winning" bit is PR talk that should be dismissed just as quickly as most of the PR crap that's come from both Sony and Microsoft before.

as for taking greater risks, well, he actually has a point. while releasing something as unproven as the Wii to the mass market came with a level of uncertainty, there was no risk involved for Nintendo with its cash-cow Gameboy and DS business, coupled with the fact that they've always made a profit on system sales (including the Wii). comparatively Sony, who historically takes losses on systems, took a huge gamble putting Blu-ray into the PS3 and jacking it's price to double-and-triple-digit percentages over the competition.

whether that was smart or dumb is an argument for another day; it was, however, a risky move.
atrimus on 7 Oct '09
also, his statement about "unlimited money" was clearly aimed at Microsoft, not Nintendo. maybe it'll convince you all to douse the torches and put away the pitchforks if you actually watched the interview.

http://video.forbes.com/fvn/intelligent-technology/sony-front-and-center

but given this is Sony and CVG we're talking, i doubt this will even help.
atrimus on 7 Oct '09
I love these stories. They bring out the best in folk.

The latest comment that caught my eye was the one from Anagi about the two cars having a race and one having a head start.

Your example doesn't really work. The one that had the head start would still be in front and would win the race, unless the other one did some catch up and overtake car number 1. We don't know if car number 2 is going to win till that happens.


Hmm, its the drivers fault though if he turns up late for the race because he wanted to fit pretty blu-ray rims to his lumbering ride.
Drusus on 7 Oct '09
also, his statement about "unlimited money" was clearly aimed at Microsoft, not Nintendo. maybe it'll convince you all to douse the torches and put away the pitchforks if you actually watched the interview.

http://video.forbes.com/fvn/intelligent-technology/sony-front-and-center

but given this is Sony and CVG we're talking, i doubt this will even help.

Good post, wouldn't be the first CVG quoted a single comment from an interview out of context. Shame they couldn't have written an article about the whole interview. Then again it wouldn't have attracted pitchfork mob as you say.
voodoo341 on 7 Oct '09
"It WOULD be good if Sony won the current generation. Because if it did, they would pat me on the head and pay me a nice fat bonus. So please buy the PS3 so I can retire into a giant Scrooge McDuck style vat of money." - Jack Tretton.

"It would be good if my willy won the war against John Holmes and King Dong. I will therefore keep waving it until people assure me that its bigger..." - Jack Tretton
Moribundman on 7 Oct '09
"It WOULD be good if Sony won the current generation. Because if it did, they would pat me on the head and pay me a nice fat bonus. So please buy the PS3 so I can retire into a giant Scrooge McDuck style vat of money." - Jack Tretton.

"It would be good if my willy won the war against John Holmes and King Dong. I will therefore keep waving it until people assure me that its bigger..." - Jack Tretton

Very Happy

All the CEO's should just shut up, they talk such sh!t!! I can't stand Jack Tretton, Reggie Fils-Aimé or the Xbox boss dude that keeps on spouting XBOX will win and Live is Awesome, And hey! I AM AMAZING!!!

Bunch of tossers...
ei8hty5ive on 7 Oct '09
lol - what the f**k? This guy is an idiot... Personally, it works for me if PS3 wins cos I've got one and don't want to have to cough another �200 fir a 360, but seriously...

"we have a brand that can play on a worldwide basis, young and old, male and female, where our competition tends to be relegated to either select regions or to select consumer audiences."

err... has he not heard of the Wii? It might be s**te as far as the Xbox/PS crowd go, but thats the one thats got hte market appeal.

He's just talking rubbish... christ, no wonder Sony are a laughing stock.

The Wii caters to everyone but core gamers.

The 360 caters to core gamers only.

Not hating it's just a fact. The PS3 from day one has had casual and core gamer games. If you have a PS3 and have been on the PSN you will know I'm not talking guff.

Home is for the casuals that like to socialise and follow up on their preffered brands, but then you have the likes of KZ2, UC2, R2 if shooting and looting is your thing.

Wii will very likely not make a shift to core gamer games it tends to only work the other way round and until Nathal, M$ won't make a serious stab at the casual gamer audience.

I could list all the hardcore games and casual games on PS3 but I think I can leave that one be.
starvinbull on 7 Oct '09
I think they should make me CEO of Sony...at least for a week! Twisted Evil
PS3_fannyboy on 7 Oct '09
What an incredibly stupid thing for a PR man to say...It must have been taken out of context.

That said, you will never catch me buying an xbox360 again. Been there, Done that, had to replace it twice.

Piece of crap hardware.
jazzy_p on 7 Oct '09
I love these stories. They bring out the best in folk.

The latest comment that caught my eye was the one from Anagi about the two cars having a race and one having a head start.

Your example doesn't really work. The one that had the head start would still be in front and would win the race, unless the other one did some catch up and overtake car number 1. We don't know if car number 2 is going to win till that happens.

Anyway, back to the article. I think as far as consoles sold goes, the Wii has well and truly won. But does that define the console that's "won"?

Playing time is a different matter - My household have all three consoles and the Wii/PS3 are the least played. We seem to buy all of our multi platformers on the 360. It's just how we do things in my household, we just prefer it as we're used to it, nothing to do with the consoles capability or lack thereof.

I don't expect there to be a clear cut winner out of the Xbox 360 or PS3. So long as people have the money to spend and continue to have their own opinions, we won't ever get one side admitting that the other side were better - even when the next generation arrives people'll just continue to support their chosen consoles little brother/sister.

Hmm, I kind of agree with Anagi about the race thing.

Otherwise, we'd have to acknowledge that the PC is the winner and always will be...even though that race started 20 years ago! Confused

Would also be the case that Sony are winning the console war overall because one would have to include the PS2 and PS1 in the race...
PS3_fannyboy on 7 Oct '09
I'm not sure where people get this silly idea that the Xbox is for core gamers and adolescent Halo/GOW penii, to the exclusion of all others, and the PS3 is some sort of "all things to all people" platform.

I think its only PS3 gamers who have never touched a 360 who really think this... I personally have never, ever really played Halo OR GoW (I own both, but of all my games I think those are categorically the least played).

As far as casual gamers, kiddies and the (stereotyped) ladies are concerned, the 360 is equally well-equipped as the PS3. Probably even more so. The sheer number of family-oriented XBLA titles and platform exclusives like Viva Piniata series, Banjo Kazooie, 1 vs 100 are just as strong as anything on the PS3.

I'll concede that Lips is a bag of bottom next to Singstar, and (while I prefer the focus on movies) the first two "Scene it" games lose out to Buzz as they are too easy for proper film fans and too hard for your gran or your girlfriend (to the point that when I played my girlfriend I had to avoid answering questions that I immediately knew, and she still didn't get the answers by the time the clock ran out)...

What, other than Singstar (which the 360 has a naff equivalent to) does the PS3 have up its sleeve that makes it so much more appealling to casual gamers?

The Wii is pwned here with its heavy bias towards casuals and silly, adolescent OTT attempts to appeal to a "mature" audience... (Actually, have the Japs release any motion controlled rape games yet?)
Moribundman on 7 Oct '09
lol - what the f**k? This guy is an idiot... Personally, it works for me if PS3 wins cos I've got one and don't want to have to cough another �200 fir a 360, but seriously...

"we have a brand that can play on a worldwide basis, young and old, male and female, where our competition tends to be relegated to either select regions or to select consumer audiences."

err... has he not heard of the Wii? It might be s**te as far as the Xbox/PS crowd go, but thats the one thats got hte market appeal.

He's just talking rubbish... christ, no wonder Sony are a laughing stock.

The Wii caters to everyone but core gamers.

The 360 caters to core gamers only.

Not hating it's just a fact.
The PS3 from day one has had casual and core gamer games. If you have a PS3 and have been on the PSN you will know I'm not talking guff.

Home is for the casuals that like to socialise and follow up on their preffered brands, but then you have the likes of KZ2, UC2, R2 if shooting and looting is your thing.

Wii will very likely not make a shift to core gamer games it tends to only work the other way round and until Nathal, M$ won't make a serious stab at the casual gamer audience.

I could list all the hardcore games and casual games on PS3 but I think I can leave that one be.

That is not fact, just your opinion. My fiance uses my 360 for her fix of games such as Peggle, Tomb Raider and Lips. My sister is getting a 360 and she isn't a core gamer by a long shot even if she does love GTA.

I've come across loads of people on Live who play titles across the range of genres provided.
Black Mantis on 7 Oct '09
The last thing we need is for one company to 'Win', if that happened gaming would stagnate pretty quickly. Competition drives gaming forward and is needed, to say otherwise is just plain daft!

I can never understand all the hate between console owners.............. no matter how much of a 'fanboy' you are I bet there is something on the other console that you'd like to try (even if its secret I bet there is, we all have guilty pleasures after all) I've got a PS3, I don't see much difference between that and a 360, if pushed I'll admit I want to play Halo (again... loved the original) Mass effect (rumours are its heading to PS3, which would be great) and Gears of War (which would be my guilty pleasure). Just because I'm not gonna buy one doesn't mean it sucks.
budobear on 7 Oct '09
The last thing we need is for one company to 'Win', if that happened gaming would stagnate pretty quickly. Competition drives gaming forward and is needed, to say otherwise is just plain daft!

I can never understand all the hate between console owners.............. no matter how much of a 'fanboy' you are I bet there is something on the other console that you'd like to try (even if its secret I bet there is, we all have guilty pleasures after all) I've got a PS3, I don't see much difference between that and a 360, if pushed I'll admit I want to play Halo (again... loved the original) Mass effect (rumours are its heading to PS3, which would be great) and Gears of War (which would be my guilty pleasure). Just because I'm not gonna buy one doesn't mean it sucks.

I'm fairly sure ME1 will never make it to the PS3 since it's published in house by Microsoft Gaming Studios. If the kerfuffle re Ghostbusters, which was merely created by an AFFILIATE of Sony is anything to go by, the first game isn't going to go to the PS3 without rights (and a lot of money) changing hands.

This being the case, while I'm pretty damn sure the money men at EA are keen to get ME2 out on PS3, it's part of a trilogy of games and probably won't make much sense if only 2 and 3 hit PS3. Kind of like releasing Star Wars on Blu Ray but only Empire and Jedi because one of the producers won't let the first film be released on BR.

I don't begrudge PS3 owners the chance to get their hands on Mass Effect - the more fans the better IMO! And wasn't Saints Row 1 an Xbox exclusive?
Moribundman on 7 Oct '09
Yeah, Saints Row as an Xbox exclusive, but I'm not sure if that was just down to time, as the PS3 wasn't about when it was out.
I'm sure I read an interview with the makers of Mass Effect saying that they wanted to do a special edition for PS3 with 1 and 2 in the same box. My aging brain might be playing tricks on me, but I could have sworn it was on this site too.
(If they released Star Wars and Empire without Jedi, I'd buy it...... just think.... no Ewoks!)
Crackdown always looks kind of cool too!

Is it just me or are there two many games coming out at the minute?
Operation Flashpoint, Brutal Legend, Tekkan 6, Modern Warfare 2, Uncharted 2. I neither have enough money or enough time.
budobear on 7 Oct '09
I'm not sure where people get this silly idea that the Xbox is for core gamers and adolescent Halo/GOW penii, to the exclusion of all others, and the PS3 is some sort of "all things to all people" platform.

I think its only PS3 gamers who have never touched a 360 who really think this... I personally have never, ever really played Halo OR GoW (I own both, but of all my games I think those are categorically the least played).

As far as casual gamers, kiddies and the (stereotyped) ladies are concerned, the 360 is equally well-equipped as the PS3. Probably even more so. The sheer number of family-oriented XBLA titles and platform exclusives like Viva Piniata series, Banjo Kazooie, 1 vs 100 are just as strong as anything on the PS3.

I'll concede that Lips is a bag of bottom next to Singstar, and (while I prefer the focus on movies) the first two "Scene it" games lose out to Buzz as they are too easy for proper film fans and too hard for your gran or your girlfriend (to the point that when I played my girlfriend I had to avoid answering questions that I immediately knew, and she still didn't get the answers by the time the clock ran out)...

What, other than Singstar (which the 360 has a naff equivalent to) does the PS3 have up its sleeve that makes it so much more appealling to casual gamers?

The Wii is pwned here with its heavy bias towards casuals and silly, adolescent OTT attempts to appeal to a "mature" audience... (Actually, have the Japs release any motion controlled rape games yet?)

Name me 1 non violent downloadable game on the 360 with production values as high as flower?
starvinbull on 7 Oct '09
lol - what the f**k? This guy is an idiot... Personally, it works for me if PS3 wins cos I've got one and don't want to have to cough another �200 fir a 360, but seriously...

"we have a brand that can play on a worldwide basis, young and old, male and female, where our competition tends to be relegated to either select regions or to select consumer audiences."

err... has he not heard of the Wii? It might be s**te as far as the Xbox/PS crowd go, but thats the one thats got hte market appeal.

He's just talking rubbish... christ, no wonder Sony are a laughing stock.

The Wii caters to everyone but core gamers.

The 360 caters to core gamers only.

Not hating it's just a fact. The PS3 from day one has had casual and core gamer games. If you have a PS3 and have been on the PSN you will know I'm not talking guff.

Home is for the casuals that like to socialise and follow up on their preffered brands, but then you have the likes of KZ2, UC2, R2 if shooting and looting is your thing.

Wii will very likely not make a shift to core gamer games it tends to only work the other way round and until Nathal, M$ won't make a serious stab at the casual gamer audience.

I could list all the hardcore games and casual games on PS3 but I think I can leave that one be.

Let me clarify my point.

Where the 360 caters to non core gamers it does so largely by accident. Short of Viva Pinata and Kameo the 360 is devoid of high profile family orientated games. M$ have spent barely anything on supporting their Casual gamers or potential casual gamers.

On the PS3 Sony have invested more in technology to bring casual gamers in from day 1 than the other 2 big companies. combine the budgets of Kameo and Viva Pinata a few times and you start to approach the amount Sony have pumped into just Home.

Singstar

Eyetoy games

Buzz

Home

Littlebigplanet

PSPGo

See my point?
starvinbull on 7 Oct '09
Ah Bless, Sony is so full of it that it's trying to convince everyone else it's winning. Personally I don't care who wins as far as I'm concerned the customer is the winner as long as we all have choice.
Solm on 7 Oct '09
"I think we're willing to take a little bit more risk than a competitor like Nintendo is"

Righto. Ninty took a huge risk going the route of SD output only (unless you want to count in 480p which isn't really HD), having a slightly upgraded GC graphics chipset (possibly completely untrue but whatever) and then using motion controls as part of the main control method for the console.

I think Ninty took the bigger risk. And I wholeheartedly respect them for it.
MPH on 7 Oct '09
"I think we're willing to take a little bit more risk than a competitor like Nintendo is"

Righto. Ninty took a huge risk going the route of SD output only (unless you want to count in 480p which isn't really HD), having a slightly upgraded GC graphics chipset (possibly completely untrue but whatever) and then using motion controls as part of the main control method for the console.

I think Ninty took the bigger risk. And I wholeheartedly respect them for it.

If Sony had failed with the PS3 they would have lost billions.

Had Nintendo failed with the Wii they'd have lost hundreds of millions.

The fact that they were using near identical components to the Wii was simply to keep costs low. Using SD as your output isn't risky it's perfectly riskless given that most gamers play in SD and did so even more at the Wii launch.

I think you are confusing what is fast becoming mainstream ie HD gaming, with what was mainstream at the time.

Even the motion controller they bundled with the Wii wasn't advanced tech at the time. The fact that Wii motion plus is about to be released shows that they didn't make the best product they could first time around.

I'm not hating on Nintendo but the fact is that they put together a console to either make massive profits off of or to lose as little as possible on until they had finished with it.

Even at launch Nintendo were making about 30% on each box sold, compare that to the rumored $200 loss the PS3 made at launch. On this point you can't really argue I'm afraid.
starvinbull on 7 Oct '09
Do you really think that Home is for a ‘casual’ market? I don’t think my mum would be too keen walking around a virtual world joining queues and doing the running man. The social aspect of it is a misnomer as far as the perceived casual gamer is concerned; the sheer premise of it is an entry barrier to most.
Conkers on 7 Oct '09
Wait a second, how in the f**k can "Sony winning this generation" be "good for the industry?"

Arrogant c**ks the lot of them.
dark_gamer on 7 Oct '09
I think all 3 companies are arrogant, you have to be. No-one else will blow your trumpet, so to speak. Having said that, garbage stories like these are becoming more and more commonplace now, getting a bit tedious really. What I would say, is that Sony and MS are the 2 companies who do it the most.
The Bossman on 7 Oct '09
I love these stories. They bring out the best in folk.

The latest comment that caught my eye was the one from Anagi about the two cars having a race and one having a head start.

Your example doesn't really work. The one that had the head start would still be in front and would win the race, unless the other one did some catch up and overtake car number 1. We don't know if car number 2 is going to win till that happens.

Anyway, back to the article. I think as far as consoles sold goes, the Wii has well and truly won. But does that define the console that's "won"?

Playing time is a different matter - My household have all three consoles and the Wii/PS3 are the least played. We seem to buy all of our multi platformers on the 360. It's just how we do things in my household, we just prefer it as we're used to it, nothing to do with the consoles capability or lack thereof.

I don't expect there to be a clear cut winner out of the Xbox 360 or PS3. So long as people have the money to spend and continue to have their own opinions, we won't ever get one side admitting that the other side were better - even when the next generation arrives people'll just continue to support their chosen consoles little brother/sister.

Hmm, I kind of agree with Anagi about the race thing.

Otherwise, we'd have to acknowledge that the PC is the winner and always will be...even though that race started 20 years ago! Confused

Would also be the case that Sony are winning the console war overall because one would have to include the PS2 and PS1 in the race...

Yes, the PC has won in terms of sheer sales and will likely continue to do so since it is the workhorse of the modern workplace and is a central hub for communication, transactions and entertainment in many homes as well. That the PC also has tech several generations ahead of anything in the consoles further helps solidify its position. However, the PC platform is not the same as the console platforms and thus I think it is still possible to keep them in seperate camps. That may not continue to be the case as certain consoles increasingly seem to morph into weaker versions of PCs. Will the transformation end up being complete? We'll have to see.
The_KFD_Case on 7 Oct '09
lol - what the f**k? This guy is an idiot... Personally, it works for me if PS3 wins cos I've got one and don't want to have to cough another �200 fir a 360, but seriously...

"we have a brand that can play on a worldwide basis, young and old, male and female, where our competition tends to be relegated to either select regions or to select consumer audiences."

err... has he not heard of the Wii? It might be s**te as far as the Xbox/PS crowd go, but thats the one thats got hte market appeal.

He's just talking rubbish... christ, no wonder Sony are a laughing stock.

The Wii caters to everyone but core gamers.

The 360 caters to core gamers only.

Not hating it's just a fact. The PS3 from day one has had casual and core gamer games. If you have a PS3 and have been on the PSN you will know I'm not talking guff.

Home is for the casuals that like to socialise and follow up on their preffered brands, but then you have the likes of KZ2, UC2, R2 if shooting and looting is your thing.

Wii will very likely not make a shift to core gamer games it tends to only work the other way round and until Nathal, M$ won't make a serious stab at the casual gamer audience.

I could list all the hardcore games and casual games on PS3 but I think I can leave that one be.

Let me clarify my point.

Where the 360 caters to non core gamers it does so largely by accident. Short of Viva Pinata and Kameo the 360 is devoid of high profile family orientated games. M$ have spent barely anything on supporting their Casual gamers or potential casual gamers.

On the PS3 Sony have invested more in technology to bring casual gamers in from day 1 than the other 2 big companies. combine the budgets of Kameo and Viva Pinata a few times and you start to approach the amount Sony have pumped into just Home.

Singstar

Eyetoy games

Buzz

Home

Littlebigplanet

PSPGo

See my point?

Even if that were true, and it might well be but since I don't have access to neither Sony's nor MS's internal financial sheets on these matters I am unable to verify it, how well has that strategy served Sony to date with the PS3?
The_KFD_Case on 7 Oct '09
I would say avatars and wiimiis were much more "casual" than home, which is far more "gamey". Personally, I like Home, but it's far less "girlfriendy" or "granny-y". Casuals find little people they can dress up much more appealling that what amounts to an MMORPG-lite.

As for high production values on XBLA - Lucidity? Braid? Monkey Island? Sam & Max? Splosion Man? Trials? Have you actually played any XBLA games??

Not exactly casual, but Shadow Complex could practically be released as a commercial title and while being 2.5D its got jaw-dropping graphics for an arcade title and a proper old skool feel.

These are all my opinions, not facts. The point is, your post consists of opinions however you amusingly seem to have confused these with facts.

Once again - do you defend your fridge against other fridges in the "fridge war"? Wink
Moribundman on 7 Oct '09
Och, I've made so many critics. I personaly like to see a little fire and passion to spice things up on these discussions, some of the comedy jousting is hilarious. Seriously controlled discussion on a topic like this make no sense to me without its gladitorial one to ones between posters.

Truth be told, people who are quick to call others fanboys are actually fanboys themselves. I know, it really does hurt. I would call myself a Sony fanyboy but only because they offer a much better quality service than Microsoft and Nintendo ...
starsail on 7 Oct '09
I'm not sure where people get this silly idea that the Xbox is for core gamers and adolescent Halo/GOW penii, to the exclusion of all others, and the PS3 is some sort of "all things to all people" platform.

I think its only PS3 gamers who have never touched a 360 who really think this... I personally have never, ever really played Halo OR GoW (I own both, but of all my games I think those are categorically the least played).

As far as casual gamers, kiddies and the (stereotyped) ladies are concerned, the 360 is equally well-equipped as the PS3. Probably even more so. The sheer number of family-oriented XBLA titles and platform exclusives like Viva Piniata series, Banjo Kazooie, 1 vs 100 are just as strong as anything on the PS3.

I'll concede that Lips is a bag of bottom next to Singstar, and (while I prefer the focus on movies) the first two "Scene it" games lose out to Buzz as they are too easy for proper film fans and too hard for your gran or your girlfriend (to the point that when I played my girlfriend I had to avoid answering questions that I immediately knew, and she still didn't get the answers by the time the clock ran out)...

What, other than Singstar (which the 360 has a naff equivalent to) does the PS3 have up its sleeve that makes it so much more appealling to casual gamers?

The Wii is pwned here with its heavy bias towards casuals and silly, adolescent OTT attempts to appeal to a "mature" audience... (Actually, have the Japs release any motion controlled rape games yet?)

Name me 1 non violent downloadable game on the 360 with production values as high as flower?

Seriously the extent to which you are out of touch with the content available on arcade is not even funny. This generalisation is beyond cretinous.
Moribundman on 7 Oct '09
Och, I've made so many critics. I personaly like to see a little fire and passion to spice things up on these discussions, some of the comedy jousting is hilarious. Seriously controlled discussion on a topic like this make no sense to me without its gladitorial one to ones between posters.

Truth be told, people who are quick to call others fanboys are actually fanboys themselves. I know, it really does hurt. I would call myself a Sony fanyboy but only because they offer a much better quality service than Microsoft and Nintendo ...

I think you could equally argue the same about Microsoft (yes they might charge you, but IMO you do get what you pay for). Wouldn't know about Nintendo because I'm not 12/female/Japanese. At least you have an intelligent and reasonable take on this "discussion" starsail.

Seriously though, any of them could say winning the "war" would be good "for the industry" but what they mean is by selling the most consoles it will be good for their personal bank balance and career. The ongoing competition (it's not a bloody war you drama queens) between the 3 platforms is the best healthy competition since the SNES/Megadrive rumble. Nobody (and everybody) is "winning". You can argue "in the short term this..." or "overall that..." or "volume wise" or "user base" or "worldwide" or "casual-wise" or "core-wise" until you're blue in the face, but everyone trying to top everyone else means we have dirt cheap consoles and a healthy market for whichever you choose (or both).
Moribundman on 7 Oct '09
I think all 3 companies are arrogant, you have to be. No-one else will blow your trumpet, so to speak. Having said that, garbage stories like these are becoming more and more commonplace now, getting a bit tedious really. What I would say, is that Sony and MS are the 2 companies who do it the most.

Yes, all companies have to be arrogant to an extend to try and be more appealing rather than going "we're a failure", but I've yet to see any other company apart from Sony who are basically saying "the industry relies on us to do well".
dark_gamer on 7 Oct '09
I loved the old console wars (I was a Sega fanboy lol) and I feel such competition drives the market forward. Mario is still exclusive and reaches wonderful heights (Mario 64 has never been bettered by any 3D platform title on any console) but look at poor cross gen Sonic, oh the better days of gaming.

Nintendo has just run out of steam and to be honest I'll probably purchase the new Zelda but would like their creative forces to launch a new i.p fresh, original and playable as Im losing faith in them.

I've never really taken to Xbox (although Halo is probably one of the best games of all time, me thinks) and I love the franchise however, I dont see the point in all the PS3 bashing, its a great machine weighed down by a lot of pointless accusations. I love poking the nest of fanboys tho, the sting is usually immense and drws up proper arguments and discussions but when Im met with f off fanboy, that gets me down. Just deliver a crediable arguement and lets talk!!
starsail on 7 Oct '09
I was a Sega fanboy too- which meant when Sony appeared (and all the bulls**ting REALLY started), I automatically disliked them. But that was long ago and thankfully I'm a little more open minded towards gaming now. I still dislike Sony... and I don't really like MS... or Nintendo... or Sega all that much either anymore. Oh dear.
I just hate arrogance really and whereas all of the big 3 are capable of it, there really is one clear winner...

No, it's not MS or Nintendo.
MrPirtniw on 8 Oct '09
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