Ubisoft hammered home the message at its E3 press conference that it's no longer just a games company.
"Ubisoft is going from a simple developer and publisher company to a full 360-degrees content provider," said CEO Yves Guillemot, according to Gamasutra.
Guillemot was talking about Ubisoft's expansion into the film special effects industry. The company is said to be developing "over 100 shots" for James Cameron movie Avater. "We are for the first time ever bridging our visual effects and game development expertise," he said.
Ubisoft also acquired the rights to make a game based on Steven Spielberg's upcoming Tintin movie, which is being produced by Peter Jackson.
Let's hope it doesn't start making gaming websites, eh?
Copyright 2006 - 2009 Future Publishing Limited, Beauford Court, 30 Monmouth Street, Bath, UK BA1 2BW England and Wales company registration number 2008885
