Sammir
Dattani’s recent film Dhoom Dadakka didn’t do well at the box
office.
His latest
Kannada flick Neene Neene wasn’t well received either. So you’d
expect Sammir to be wary about his forthcoming movie, Mukhbiir. But,
surprisingly, the cast and crew of the film is so confident about the
film’s success that they’ve offered the audience a money-back
guarantee. The ‘offer’, one-of-its-kind in Bollywood, has been made
by producer Sudhish
Rambothla.
Does Sammir feel
pressurised because there’s so much moolah riding on him?
“It’s a big morale booster for me. I play a spy in the film and
being the protagonist, it feels good that the producer has so much faith in me.
The strategy has garnered a lot of attention,” says the
actor.
But what if the film
tanks — wouldn’t that prove disastrous for his career? “I
don’t come with a satisfaction-guaranteed tag. If the film does well, then
it’s the entire team’s effort that has paid off. Likewise, if the
film flops, I’m not to blame. And my producers are prepared for any such
casualty. The money-back guarantee is not something they blindly offered.
It’s a well-planned move and instead of the usual marketing gimmicks,
they’ve set aside money for this innovative idea,” defends
Sammir.
But how does he justify
playing a father to a five-year-old in the recent Neene Neene when he’s
popular for his lover boy image down south? “People have always seen me
playing a college-going guy in most films. So they probably couldn’t
imagine me playing a father, that too to a five-year-old. But that’s okay
because people said the same thing when I played a husband in Amruthadhaare. But
the movie became a super hit. All I can say is I’m never going to stop
trying,” the actor signs off.