Transport for LondonDesign standards
Design standards
They do this by ensuring:
- The correct positioning of branding elements
- The correct use of corporate typefaces
- Compliance with the Disability Discrimination Act
Design standards are also useful for promoting safety by making sure our messages help passengers use the transport network with ease and confidence.
Standards are useful for ensuring brand consistency
Modal differences
TfL has produced a range of design standards for use by staff, suppliers and design agencies involved in graphic design and layout.
Although some guidelines apply across different modes and business areas, key differences between them mean it is essential that the correct set of standards is applied.
