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Czarnikow - Rionda Company ( Famous Cuban Sugar Company ) - Issued to Sugar Baron Manuel Rionda  1940 - Click to enlarge  

Czarnikow - Rionda Company ( Famous Cuban Sugar Company ) - Issued to Sugar Baron Manuel Rionda 1940

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PRODUCT DESCRIPTION  
Beautifully engraved certificate from the Czarnikow-Rionda Company issued in 1940. This historic document was printed by American Bank Note Company and has an ornate border around it with the company's name on top. This item is hand signed by Manuel E. Rionda as the Company's Agent and is over 64 years old. he certificate was issued to Manuel Rionda. It also lists Manuel Rionda, Manuel E. Rionda, B. Braga Rionda, Walter Lagemann and Anna Lagemann as Trustees.





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The Czarnikow-Rionda Company was formed on September 1, 1909, as the successor to Czarnikow, MacDougall & Company. Until its Cuban assets were seized in 1961, Czarnikow-Rionda's primary activity was the importation of raw cane sugar and molasses from factories in Cuba for delivery to refiners in the United States. The records of Czarnikow, MacDougall & Company reveal earlier commerce in coffee, cacao, and other commodities and a substantial sugar trade with Puerto Rico and Java. After 1909, though, Czarnikow-Rionda was exclusively a sugar house. But, it would continue to buy limited amounts of sugar and molasses outside of Cuba and export sugarcane products to areas remote from North America.

In the twentieth century, sugar and molasses derived from cane was produced in large mills that incorporated massive tandem cane crushers, vacuum pans to boil the cane juice, and centrifuges to separate the molasses from the sugar crystals. The resulting sugar crystals were referred to in the sugar trade as "raws" or "centrifugals". Until the advent of bulk shipping, Cuban raw sugar was transported in jute bags weighing 325 Spanish pounds (or 329.59 English pounds.) These bags were a standard unit of trade on the sugar exchange.

In addition to its sugar import business, Czarnikow-Rionda also managed an export operation. An Export Department was created in 1901 to provide provisions and machinery to Cuba's sugar estates. The jute bags used to ship raw sugar made up a large portion of the company's export business with Czarnikow-Rionda supplying about thirty percent of Cuba's needs. A separate Bags Department was created in the early 1950s. By that time, the remaining export business was an insignificant part of the company’s business activity.

A portion of Czarnikow-Rionda’s sugar was supplied by mills affiliated with the company. The number varied over the years, but at the time of the Revolution of 1959 there were six such "house estates". Most sugar, however, was purchased from independent mills referred to as "client estates". Czarnikow-Rionda was also responsible for securing short-term bank loans to finance the annual harvest and grinding. Mills receiving the loans were required to sell their sugar to Czarnikow-Rionda as part of the loan settlement. All of the house estates and many of Czarnikow-Rionda's client estates received bank loans via the company's Cash Department.

Finally, Czarnikow-Rionda was a member of the New York Coffee and Sugar Exchange. Like the other sugar houses, it bought spot sugar in Cuba and elsewhere and sold sugar futures. However, not all of the sugar brokered by Czarnikow-Rionda was handled directly by the company. Employees of Czarnikow-Rionda often acted as independent brokers whose "little houses" garnered them extra commissions. As early as the 1940s, for example, George and Ronny (B. Rionda) Braga brokered sugar on the New York Coffee and Sugar Exchange under the name of Braga Brothers.

Until 1907, Czarnikow, MacDougall operated in Cuba under its own name and employed commission agents to carry out its business. In 1907, the Cuban Trading Company was established with offices in Havana. The Cuban Trading Company bought sugar, arranged loans to mills and cane farmers, sold jute bags, handled insurance claims, resolved local disputes, and provided legal and notary services. The Cuban Trading Company kept the parent company informed of its competitors’ activities and played the critical role of liaison to the Cuban government. The first president of the Cuban Trading Company was Victor Zevallos who was succeeded by Higinio Fanjúl. His son, Alfonso Fanjúl, was the third and last president of the Cuban Trading Company.

Czarnikow-Rionda reached its business zenith during World War I, but its position declined in the twenty years following the war. Prior to the war, the company had secured over fifty percent of Cuba’s sugar exports. Although the war, itself, stimulated sugar prices and industry expansion, the postwar period brought about tremendous market instability. The 1920s found the company’s finances and personnel stretched thin and its market share dwindling.

The company survived the crisis years of the early 1930s, in part, by focusing on its arbitrage business. The 1934 Reciprocity Treaty between the United States and Cuba brought some stability to the market and enabled the company and its subsidiaries to retrench and reorganize. World War II brought additional respite, despite the death of Manuel Rionda in 1943. The period between the end of World War II and the Cuban Revolution of 1959 was one of gradual recovery for the company. This, however, was shattered by the events of the early 1960s.

With the termination of commercial relations between Cuba and the United States, Czarnikow-Rionda sought new sources of sugar and new markets. The Philippines and the Dominican Republic replaced much of the Cuban trade as did mainland expansion in south Florida. Czarnikow-Rionda also moved into Great Britain and competed with its former parent company, C. Czarnikow, Ltd., in the European market. The company was thus able to survive yet another crisis. Its main competitor, Galban, Lobo & Company, was not so fortunate. This company dissolved in 1965 and the remaining business of its subsidiary, Olavarria & Company, was acquired by Czarnikow-Rionda. These assets consisted of Olavarria’s sales of refined sugar from Puerto Rico to retail outlets in the United States.

In 1969, Czarnikow-Rionda’s sugar interests and name were sold to C. Brewer & Company, Ltd., a subsidiary of the International Utilities Corporation. The original company retained its molasses operations and continued as Braga Brothers, Inc. Brewer owned Czarnikow-Rionda only briefly before selling it to the company's employees. Today, the Czarnikow-Rionda Company, Inc. and its subsidiary, the Czarnikow-Rionda Trading Company, remain in the raw and refined sugar trade.

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